- A note from the General Administrator
- A message from the President
- News from our Members
- Open Column
- A note from the General Administrator
Euromax is in the midst of moving from the Hague to Paris and we are working hard on preparing our June 2013 meeting at the BFI. Here we will have new films, special guests and discussions about the future of our industry.
We are pleased to announce that Onsight have been voted in as new associate members.
Please find attached a newsletter. I would like to wish you a Happy New Year.
VP Productions & General Administrator.
- A message from the President
Our winter in Europe has apparently well arrived with lots of thrills, nice feelings and thoughts, I am sure from and for all of us. I am gladly joining this process and forward my best wishes for the New Year. But it is Spring that Euromax team’s is thinking about, working on our meeting to come in London on June 2nd ,3rd and 4th.
We certainly expect to find absolutely all of you at the beautiful and most impressive BFI Imax theatre around new films, image and project presentations, guests and roundtables.
This event is gradually gaining weight with the executive committee, Dennis Laws and Lucy Jennings exchanging ideas and they shall reveal soon their first version of a schedule, do no hesitate to propose now some key point you believe need be addressed.
Among those key points, I already can announce that one of the roundtables will be centred on the future of our industry and the different roads we face. We will report on discussions at GSCA and summarise what is said in each and every of our offices (and booths).
Such discussions will contribute to a necessary and healthy process which is a key condition for the bright future of all players of our Industry and the one of likely newcomers which may join our association in particular at both ends, producers with new backgrounds and theatres or projection places with giant or no so giant screens.
Discovering Film in an extraordinary setup remains our first goal and I much look forward at BFI Imax theatre to enjoy very special experiences with you.
- News from our Members
MacGillivray Freeman Films
HIDDEN UNIVERSE takes audiences on a breathtaking tour of deep space. Our universe is brought to life on the giant IMAX® screen with unprecedented clarity through mesmerizing, real images captured by the world’s most powerful telescopes. Explore spectacular galaxies and travel the terrain of Mars; witness images of distant celestial structures including stunning images of our sun; and peer deep inside vivid clouds of nebula to see previously unseen forms. Journey back further into space to learn secrets that until recently were completely hidden, inspiring new theories about how the universe was formed. Discover amazing clues that reveal the stars in the night sky are not only tiny specks of light but actual opportunities for life to exist on other planets. In an age where space tourism has become reality, the film offers an inspiring story of human endeavor from a prime seat with a magnificent point-of-view.
HIDDEN UNIVERSE is produced by December Cinema Production and distributed by MacGillivray Freeman Films. Coming to IMAX, IMAX 3D, IMAX Dome and Digital Theatres Spring 2013. www.macgillivrayfreemanfilms.com
- National Geographic Cinema Ventures
YEAR-END NEWS FROM NATIONAL GEOGRAPHIC CINEMA VENTURES!
MEERKATS 3D CONTINUES TO CHARM AUDIENCES WORLDWIDE
The perfect family film for all ages, MEERKATS 3D brings with it a full complement of marketing and education outreach support (and plush meerkats galore!). If you haven’t seen the audience reaction video for this film, go to “Audiences are Wild about Meerkats” at http://www.youtube.com/watch?v=ZDICaAeWQNg.
FLYING MONSTERS 3D FLYING HIGH
This award-winning film continues to win audience raves on 2D, 3D and Dome screens from Milwaukee to Shanghai. Outstanding promotional support makes FLYING MONSTERS a winner for your theater, too. $9 million in box office, 80 leases, many happy theaters, and millions of enthralled customers all add up to a bona fide hit that will boost your box office (and is the perfect family entertainment for the holidays). Give your audiences the gift of a great adventure in the world of the magnificent and mysterious pterosaur.
ANNOUNCING WILDEST WEATHER IN THE SOLAR SYSTEM FOR DIGITAL 3D FLAT SCREEN THEATERS COMING IN 2013
Available in early 2013, “WWISS” takes audiences on a wild ride thru the solar system to discover the extreme weather that exists on other planets. Methane rain and dust devils the size of Mount Everest are just the beginning of this amazing story. You’ll be glad you live on Earth! Running time for this film is 23 minutes.
NGCV’S SLATE OF OUTSTANDING FILMS SET FOR RELEASE IN 2013
NGCV will showcase James Cameron’s historic dive to the Mariana Trench and make the invisible visible in 2013 with its exciting roster of films releasing next year. JAMES CAMERON’S DEEPSEA CHALLENGE and MYSTERIES OF THE UNSEEN WORLD will both take audiences to places they have never been, immersing them in worlds they can’t even imagine. Both films will be groundbreaking in their content, breathtaking in their visual impact, and outstanding in their ability to attract a wide range of audiences.
WANT TO BOOK TODAY? Call us at +1 212-224-8479 or email Mark Katz, firstname.lastname@example.org.
The NGCV inaugural Museum Theater Leadership Symposium has been rescheduled (because of Hurricane Sandy) to February 11 & 12, 2013 in Washington, DC. Call Antonietta Monteleone at 212-224-8468 for more information.
NIKKI LOWRY NAMED VICE PRESIDENT, INTEGRATED FILM MARKETING
It is with great pleasure that we announce that Nikki Lowry has been promoted to the position of Vice President, Integrated Film Marketing. This promotion reflects Nikki’s outstanding contribution to the marketing of distribution of NGCV’s award-winning library of films.
NWAVE WINS A PRIZE
Euromax would like to congratulate Nwave for winning the 3D Creative Art-Europa for their film The Little Prince. The film was awarded by the INTERNATIONAL 3D SOCIETY on December 6th. They received the award in Liège during the 3DMedia festival.
For more information please go to www.3dstereomedia.eu
- Camera Lucida
Camera Lucida in Production
LEONARDO DA VINCI, A journey A life 3D
(in production) Produced by François BERTRAND – Camera lucida productions
Directed by François BERTRAND
An extraordinary immersion in the incredible world of the most creative mind in human history: engineer, scientist and artist. A 3 Dimensional discovery on giant screen from sketches of his inventions to his paintings considered as a master‐pieces in the art history.
Dassault Systèmes, « the 3D Experience Company », has decided to come onboard as co-producers on Camera lucida’s LEONARDO DA VINCI, A journey A life 3D project. Dassault Systèmes is the world-leading company in 3D design software and 3D Digital Mock-Up.
- Open column
Personal Reflections on the preparation of 70mm film projection for Paul Thomas Anderson’s latest film ‘The Master’.
by Jean-René Failliot
When in September we were was asked by the film’s Post Production Supervisor Erica Frauman, to seek out what screens were capable of still projecting 70mm we were excited. We had wanted to bring 5/70mm back to french screens for some time, via festivals or restoration prints but to little avail. The French public was not interested. We therefore hoped that this may be the film that will start the process. Very quickly however, the reality of the possibility of 5/70mm projection loomed large. Paris was once home to a dozen 5/70mm film theatres but many had been dismantled and sold for scrap metal!
As we began enquiring we discovered that there were only two theatres left: The Max Linder and The Harlequin. After several attempts to revive their projector, the Max Linder theatre gave up. Rumour has it that the projector will be sold for spare parts and scrap metal some time next year. A real shame for what was once the Mecca of 70mm in Paris. Will this happen to Imax’s film projectors in 2014?
The Harlequin (once Jacques Tati’s film theatre that played Russian large format films) is therefore now the only ‘official’ film theatre in Paris that can still run 5/70mm film. Even though their 35/70mm ran like clockwork much work was needed (brightness, new lamp, evenness of new lamp, projector stability, aspect ration, the elimination of reflections, etc …) so that the film could be projected in pristine conditions. When one is used to the stability of digital projection, it becomes harder but not impossible for film projection to be technically up to scale.
The quality of the projection was what all film projections should be, perfect. The film itself is mesmerising. Watching film in the right conditions I was able to enjoy the film and not be distracted by reflections, unstable projection etc., I therefore rediscovered the beauty of film; its contrasts, the nuances of color so rarely seen on today’s screens. Skin textures, especially in close-ups are amazing. Landscapes and wide shots were breath taking in their accuracy of color detail. I am thinking particularly of the scene of the motorcycle in this vast desert with mountains in the background is stunning. This was film in it’s purest form and highest art